The Alcohol Issue: A call for steering group participants.
Every three months (ish) we conduct research into student attitudes towards various topics. We think it is important to ensure we aren’t working of assumptions of the past.
The next issue will be focussing on what impact reduced alcohol consumption has had on youth culture.
We’ve partnered with YesMore an agency specialising in marketing for alcohol brands. They are the experts in alcohol, whilst we like to think we know a thing or two about student culture – combined it forms a bit of a dream team when analysing student booze habits and the implications.
We are looking for industry experts from the alcohol industry and other industries that are influenced by changes in youth booze culture to help shape the direction of the research.
Topics that we’re interested in discussing (but not limited to) are:
How is the high street changing? Is it all going to be coffee shops and ice cream parlours?
Are young people sacking of the pub for the gym? Is this the new social venue?
What does it mean for the night in economy?
How should booze brands react? What brands have students noticed behaving differently?
In order to register you interest please complete the form and we’ll get in touch: